On Friday, November 17, Beau Groover, President of The Effective Syndicate – and author of Building a Kick-Ass Culture – joined MAX to share his insights from more than 20 years of experience in helping manufacturing leaders run their operations more effectively. In 2022, Groover and his team launched Swiftemp to help manufacturers in the Southeast find great talent and improve their workplace cultures for retaining such talent.
Says Groover: “We are not a staffing company that works in manufacturing, we are a manufacturing company that provides staffing.” In its first year of operations, Swiftemp is serving more than 20 employers and has over 40 workers onsite with employers.
Groover provides four main recommendations to manufacturers (and other employers) to be successful in attracting and retaining talent.
- Understand the brain drain is real. There is a real shift from retiring baby boomers to younger generations (Millennials and Gen Z).
- Meet people where they are…within reason. Employers must recognize and address the changing dynamics of the workforce (e.g., values and career aspirations of a younger workforce).
- Help your employees get what they want. Companies should consider compensation strategies beyond just salaries to address the preferences of a younger workforce.
- Improving workplace culture is the answer. Every problem employers face [with respect to attracting and retaining talent] is due to culture.
Click here for the presentation.
Click here for the recording.
Click here to learn more about Groover’s book on Building a Kick-Ass Culture.
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Launched in 2014, the mission of MAX is to advance economic competitiveness in the Atlanta region by strengthening connections, collaborations, and practices among workforce developers and organizations engaged in workforce development.
Through our webinar series, MAX Minutes, MAX seeks to bring timely insights to providers, intermediaries, and other partners in workforce. MAX Minutes features talks by key experts in the Atlanta region and beyond on important workforce matters.