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Georgia Center for Nonprofits: Brand Management
January 26 @ 9:00 am - 12:30 pm
Georgia Center for Nonprofits is hosting a Brand Management workshop on Tuesday, January 26th, from 9:00 AM to 12:30 PM at GCN Headquarters.
A clear, relatable brand is the key to attracting clients, staff, board, volunteers, donors, and other support and resources to your organization. A brand is the customer’s experience with you. It is the look of your materials, the voice in your communications, and the feeling evoked by anyone who interacts with your organization. You must consider not only what you say and do but also how. This course will explore branding, its importance to nonprofits, primary marketing tools to convey your brand, and the raw materials of your marketing and communications (your brand library).
Click here to learn more and register.
